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There are many changes with the way we view and search websites this year. 2014 has seen the release of Premium Domain names known as gTLDs, there will be close to a thousand of these rolled out over the coming year and into 2015.
Premium gTLDs Domain names are more generic and geographical in their names. We are all used to dot coms (.com) and dot com dot AUs (.com.au) but what the new gTLDs are are things like
.company
.plumber
.international.guru
.catering
.accountant
And the list goes on and on. We here at Image are authorised resellers of these new (and old) Premium domain names, we have known about them for over a year now and are notified of what is coming so that we can pre-register for our customer well in advance so they get the name they want.
There is no simple answer to this question. Google has said that there will be no priority in these new domain names over the old dot coms but by all accounts, those that have been released so far (and we have tested this) have out ranked the dot com domain names within days.
Look at this way. Say to are an Accountant firm in Macarthur and you had no chance of obtaining www.macarthuraccounting.com, well now may be the opportunity to buy macarthuraccounting.company if it was available.
Literally there has been a gold rush on these new gTLDs since the launch and securing the name you want could be impossible in the future. If you need help or would like to discuss your options we are only to happy to help and advise on what you can and can’t buy.
Prices vary, the way this has been rolled out has made some names very expensive but on average prices seem to start at $66 for some odd gTLDs but on average we are seeing them selling at $99. Pre-registration can cost substantially more, how this works is that the gTLD is not available yet but coming, we can pre-register a name for you and this costs anything from $200 to $15,000 from what we have seen. Once the name is released you get the name but if someone else wants it it then goes to auction between you and the other interested parties. If you don’t get the name you get your pre-registration payment refunded. Sounds daunting, yes but we can act on your behalf and try to secure the name you want. If you would like to know more give us a call on (02) 4647 3111.